Biomimicry in Business
We sat down with our co-founder, Janine Benyus to talk about the most exciting things happening in the growing field of biomimicry.
A major reason that I pursued a PhD in biomimicry was to have the time and space to reflect on my experiences as a practitioner and consultant. I wanted to know why some organizations seem to embody the emulation of nature as an inherent part of their identity while others dabbled on a project or two and decided it didn’t work. As a reflective consultant, I was always looking for ways to serve my clients more effectively and enable a positive experience in their learning from nature. The majority of the last few professional years of my life have been dedicated to a seemingly simple question: What factors influence the adoption of nature-inspired innovation in multinational corporations?
According to Gallup (the global research and polling organization), “engaged” employees feel they have an opportunity to do what they do best each day, have someone at work who encourages their development, believe their opinions count, and are involved in, enthusiastic about, and committed to their work. Engaged employees drive company innovation, growth, and revenue. In June 2016, Gallup announced that more than two-thirds of all employees in the U.S. are “not engaged” or “actively disengaged” at work. That’s bad news for business, but it’s even worse news for employees. What it means is that most people are mostly checked-out most of the time
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