Biomimicry Institute
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From ambiguous to aspirational: Is your company ready to be bio-inspired?

From ambiguous to aspirational: Is your company ready to be bio-inspired?

A major reason that I pursued a PhD in biomimicry was to have the time and space to reflect on my experiences as a practitioner and consultant. I wanted to know why some organizations seem to embody the emulation of nature as an inherent part of their identity while others dabbled on a project or two and decided it didn’t work. As a reflective consultant, I was always looking for ways to serve my clients more effectively and enable a positive experience in their learning from nature. The majority of the last few professional years of my life have been dedicated to a seemingly simple question: What factors influence the adoption of nature-inspired innovation in multinational corporations?

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